‘Tis the Season for Festive Activations
Christmas can be the hardest time to get your customers’ attention. christmas activation So, how do you find cut through at the most competitive time of the year? For the…
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5 EASY ways to make your promo merchandise more sustainable
One approach we use when helping clients find the perfect sustainable solution is by exploring the 5 R’s – 5 EASY ways to make your promo merch more responsible, Re-think:…
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Promotional Umbrellas – 3 Brilliant brolly innovations that we wish we’d thought of.
Whilst umbrellas have been around for roughly 4000 years, in our lifetime at least, the basic model and premise (u-shaped and protective) hasn’t changed that much. promotional umbrellas Until recently…
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What was in the 2022 Oscars Gift Bag*? $140,00 worth of Merch!
Whilst this year’s Oscars are likely to be remembered as ‘the one where Will Smith slapped Chris Rock’, our favorite part is getting the tea on what promotional merchandise the…
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Truth or Trend: Is bamboo a better choice for your promotional products?
As more and more consumers become interested in sustainability, businesses are looking for ways to show that they care about the environment too. Promotional products made from bamboo (and other…
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How to Brief Promotional Products – An Insider’s Guide
If you’ve been asked to source promotional merchandise for your company, you might be wondering – What do I need to know before I ring around to get quotes? Good…
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Greenwashing
Promo products & Greenwashing – don’t get hung out to dry! Are your promotional products putting you at risk of legal action? Sounds a bit dramatic, doesn’t it…..? But, every…
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Can a promotional product really be instrumental in changing customer behaviour?
A while back Nestlé came to us with a brief that went a little like this: Please help us create a giveaway that is highly relevant, has an educational benefit…
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The INCK Guide to Merchandise Lingo
Looking to create a range of branded merchandise for your business? Been asked to source some cool creative products for an upcoming activation? If it’s not something you have a…
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More intention, less waste – How to minimize your promotional swag footprint
Promotional merchandise has been a staple of marketing campaigns and major events for decades. Reason being, they work. Really well! However, by taking a more intentional and thoughtful approach to…
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