Recycled, Organic and Conventional Cotton – What’s the Difference?
Cotton has long been a wardrobe staple and remains a popular choice for promotional apparel. That said, not all cotton is created equally. To help you make more informed purchasing…
Are You Guilty of Greenwashing?
Greenwashing = The act of advertising environmental claims without backing it up with real policy. There is little doubt that playing nice with the environment can boost a brand’s appeal.…
Sustainable Promotional Products – 3 Steps
Here’s three steps to make sure your next activation is done with sustainable promotional products. 1. Aim for Quality over Disposability – The purpose of promotional products is to increase…
Promotional Products & The Supply Chain – Why Should I Care?
First up, what exactly is the supply chain? Good question. The Supply Chain is everyone involved in producing your final promotional product. From the vendors that supply the raw materials,…
The Power of Branded Merchandise – 3 Companies That Built Their Brand On The Streets
When it comes to marketing, branded merchandise is often thought of as a useful add-on. Part of a larger overall promotional strategy. And yet, when it comes to brand recognition,…
7 Creative and Innovative Promotional Merchandise Ideas
Are you looking for creative merchandise ideas for your next brand activation? Bored of seeing the same pens, water bottles and backpacks? Corporate promotional merchandise can often be uninspiring, but…
Urgent Product Recall Alert – Apollo Bay Distillery Gin
Urgent Product Recall Alert – Apollo Bay Distillery Gin Between the nation’s increase in day drinking and our newfound obsession with hand hygiene, it seems that nine bottles of gin…
Promotional Products & The Supply Chain – What to Watch Out For.
A successful supply chain is one where you know exactly WHERE your goods are coming from, WHO is making them and WHAT they are made of. That said, as long…
Do Promotional Products Work?
The short answer? YES. But, don’t just take our (slightly biased) word for it. The studies and stats speak for themselves. A 2017 PPAI Study ranked promotional products the No 1 most…
Dispelling the Myths of ‘Modern Slavery’
What do you think when you hear the term ‘Modern Slavery’? Chances are it conjures up images of kids working in a factory, in some poor, developing country. Or maybe…